Client Testimonials
Regent Seven Seas Cruises
Jodie Hart, PR & Partnerships Manager Asia Pacific
Managing the ANZ communications program for ultra-luxury cruise line, Regent Seven Seas Cruises, since 2022, Barking Owl Communications also led our PR strategy for Oceania Cruises for many years, to great success. The team runs a highly efficient news bureau, leveraging existing contacts to deliver robust on-message coverage via print and online, plus identifying relevant broadcast and new media sectors to engage, which are aligned to our audience demographic.
The team’s expertise in developing strong content with unique story angles makes Barking Owl a trusted partner for Regent, efficiently storytelling our brand news to the media. The agency is efficient and responsive in organising interview opportunities, which includes drafting Q&As to deliver the company’s messaging.
Barking Owl manages a robust famil program for Regent, providing end-to-end support for group and individual press trips and regional ship visits. This has generated extensive press features to supplement our always-on media campaign.
Barking Owl is creative, innovative, and has supported on our local partnerships and events program; I can always rely on the agency for strategic thinking, strong account management and up-to-date communications reporting – a true extension of our team!
Jill Collins and the Barking Owl team have extensive travel and tourism PR experience and have built an incredible reputation with editors and freelancers in Australia and New Zealand.
I would recommend Barking Owl Communications to any client in the tourism industry and would be happy to provide a reference.
Media Testimonials
Kirstie Bedford
Editor, Karry On Luxury
As a busy travel writer and editor, I work by tight schedules to get my stories written and published so I am highly reliant on great news sources. I have always found Barking Owl to deliver professionally written, relevant materials knowing just what to pitch me for my readership. They are also understanding of my fast-paced world – highly responsive to my calls and emails and strong on meeting deadlines.
My colleague and I also produce a weekly travel podcast, The World Awaits. Barking Owl has tuned into the show from day one to get to know our program and recently worked on a collaboration with us and one of their global hotel clients. Together we organised an integrated program which included interviews, on air reads and a competition.
In my opinion, Barking Owl stands out as a professional, efficient and responsive team that really gets the travel industry, from the CEO down. They are hands-on and have a thorough understanding of their accounts and the way the media work. I would highly recommend them to any client.
